July 23, 2024

152. Fix Your Communication: Why It’s About Connection Over Perfection

The Fixable podcast turns to Matt Abrahams on what to do when communication breaks down.

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Think Fast Talk Smart

“Anything is fixable,” say Frances Frei and Anne Morriss. As cohosts of the Fixable podcast, they’re typically the ones doing the fixing, but on this special episode, they turn to Matt Abrahams for tips on what to do when communication breaks down.

Both Frei and her wife Morriss are public speakers; the former, a professor at Harvard Business School, the latter, a CEO and best-selling author. As they discuss with Matt Abrahams, perfectionism and self-doubt can often creep in, both during preparation before speaking and after the fact. According to Matt, effective communication is about “connection, not perfection.” Instead of putting pressure on ourselves to “get it right,” Matt encourages us to shift our focus from ourselves to those we’re speaking to. “Whenever you're communicating, you're in service of the audience you're communicating to,” he says. “It's not about you, it's about them and what you can do for them.”

In this podcast episode, Frei, Morriss, and Matt explore frameworks and strategies for speaking more spontaneously, building confidence, managing anxiety, and course-correcting when communication goes awry.

 

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Chapters:

(00:00:00) Introduction

Matt Abrahams introduces the episode, a collaboration with the Fixable podcast hosted by Frances Frei and Anne Morriss.

(00:04:58) Mission of Spontaneous Speaking 

Matt discusses his focus on helping people communicate more effectively in unplanned situations.

(00:07:10) Audience Centered Communication 

The importance of focusing on the audience to reduce anxiety and improve communication.

(00:09:51) Connection Over Perfection 

Prioritizing connection over perfection in communication.

(00:11:00) Benefits of Effective Communication 

The benefits of improving spontaneous speaking skills.

(00:12:17) Building a Communication Infrastructure 

An outline of helping organizations create supportive communication environments.

(00:13:33) Six Steps to Better Communication 

A six-step process to improve spontaneous communication, covering mindset and messaging.

(00:16:55) Managing Communication Anxiety 

Strategies for managing anxiety in high-stakes communication situations.

(00:21:00) Handling Blanking Out 

How to handle and recover from blanking out during a speech or presentation.

(00:25:21) Real-Life Experience 

A recent experience of underestimating time during a keynote and how the situation was managed.

(00:27:44) The Value of Preparation 

The importance of preparation in both spontaneous and planned communication.

(00:28:43) AMP and Building Confidence

Three immediate strategies for reducing anxiety right before speaking.

(00:31:53) Conclusion 

Transcript

[00:00:00] Matt Abrahams: Hi, Matt here. We're doing something a bit different for today's episode. I'm excited to share a conversation I had with my good friends at Fixable, a podcast from the TED Audio Collective. It's a show where Harvard Business Professor Frances Frei and her wife, CEO, and bestselling author, Anne Morriss, talk to guest callers about their workplace issues and solve their problems in thirty minutes or less.

[00:00:26] They had me on as a master fixer to share my tips and strategies to be a more confident, compelling communicator. You can listen to Fixable wherever you get your podcasts. 

[00:00:38] Frances Frei: Hey, Anne. 

[00:00:39] Anne Morriss: Hello, Frances. 

[00:00:41] Frances Frei: I am super excited about today's episode. We're going to be talking about communication, and in particular, how to do it well on the spot. 

[00:00:47] Anne Morriss: Which is not easy for all of us. 

[00:00:49] Frances Frei: Oh, my gosh, it's not easy for all of us. Although you and I, I think, represent opposite ends of that continuum. 

[00:00:55] Anne Morriss: I think that's fair. How would you describe the continuum?

[00:01:00] Frances Frei: Uh, well, I prefer on the spot. Not only am I deeply comfortable, it's, I prefer it. And then I would go all the way over to your end where you'll do it if you have to, but you're a very reluctant on the spotter.

[00:01:16] Anne Morriss: Yeah. I just want some advanced notice, which is not too much to ask. 

[00:01:20] Frances Frei: Yeah. 

[00:01:21] Anne Morriss: So let me ask you this, Frances, what, why do you think this is such a comfortable place for you? 

[00:01:27] Frances Frei: Oh, because my first draft is my best to draft.

[00:01:30] Anne Morriss: Yeah. 

[00:01:31] Frances Frei: It's just, and there's no pressure for like multiple drafts if I'm preparing it. So it's not going to get any better than the first one and it's so deeply liberating to me.

[00:01:41] Anne Morriss: Yeah. I do get stuck on how much better, uh, I could be with a couple of swings because that's, that's what happens in writing. 

[00:01:48] Frances Frei: Yeah. And I can't be any better than this. So that's where it is here. 

[00:01:52] Anne Morriss: All right, well, I'm excited to continue this conversation with our guest today. And our goal is going to be to take everyone from an Anne starting place to a Frances end point.

[00:02:09] I'm Anne Morris. I'm a company builder and leadership coach. 

[00:02:12] Frances Frei: And I'm Frances Frei. I'm a Harvard Business School professor and I'm Anne's wife. 

[00:02:17] Anne Morriss: And this is Fixable from the TED Audio Collective. On this show, we believe that meaningful change happens fast. Anything is fixable and good solutions are often just a single brave conversation away.

[00:02:29] Frances Frei: And who are we having that brave conversation with today, Anne? 

[00:02:32] Anne Morriss: Frances, today we're having our second ever Master Fixer. So if you remember a few months ago, we hosted Claire Hughes Johnson on the show to talk about how to fix meetings. 

[00:02:41] Frances Frei: Oh my goodness. I loved that show. Definitely go back in the feed, folks, if you've missed it.

[00:02:45] Anne Morriss: Definitely do that. And then, uh, hang in there with us today, because today we get to talk about the expert on effective off the cuff communications, and that is Matt Abrahams. 

[00:02:57] Frances Frei: Oh, I am so excited. I've been such a big fan from afar, uh, and then I got to get closer with Matt during the pandemic because we met at Clubhouse.

[00:03:06] Anne Morriss: All things lead to Clubhouse for you. 

[00:03:08] Frances Frei: And everybody in academia knows about the amazing work that he does, because it's these really beautiful insights on how to successfully communicate, and he makes them so practical and so accessible. Um, so I have wanted to have Matt on forever and I'm so glad that he could fit us in.

[00:03:25] Anne Morriss: He is a professor of organizational behavior at Stanford Business School. He's the author of several books focused on the psychology of communication and how to quote Think Fast and Talk Smart, which is what he calls his podcast and I believe is the name of his latest book. 

[00:03:40] Frances Frei: Yeah. Think Faster, Talk Smarter. So he really added the ER. 

[00:03:44] Anne Morriss: Even more ambitious. I love it. 

[00:03:46] Frances Frei: And I just had a chance to be on that podcast, it was wonderful. And I encourage folks to give it a listen. 

[00:03:50] Anne Morriss: That's right. So today we want to talk to Matt about his research on communication and get all of his best insight into how to communicate confidently so others will listen, especially in those moments when you haven't prepared a single line. And my heart rate is already starting to increase. 

[00:04:07] Frances Frei: And so you can think about this as like when you're put on the spot in meetings, if you're answering questions during a Q and A. Uh, even if you're having, you know, a conversation at a networking event, anything where you couldn't possibly have planned. It turns out there's skill involved in doing it better. And so all of that stuff that's high stakes, difficult to prepare for, Matt is a Master Fixer.

[00:04:42] Anne Morriss: So Matt Abrahams, welcome to Fixable. 

[00:04:45] Matt Abrahams: I am so excited to be with you, Anne and Frances. This is great. 

[00:04:50] Anne Morriss: It's very mutual. Uh, my wife has been excited all day. 

[00:04:56] Frances Frei: I talk about you a lot, Matt.

[00:04:58] Matt Abrahams: Well, thank you. 

[00:04:58] Anne Morriss: Yeah, and it's infectious. So, Matt, you have been chasing and fixing a nearly universal problem for much of your career. Which is to help people communicate better, more fluently, less anxiously in the moments that matter most.

[00:05:17] In your new book, Think Faster, Talk Smarter, you seem to be focusing on unplanned or spontaneous communication. So those times when we're put on the spot and need to deliver. Is this an accurate characterization of your mission in the world? 

[00:05:32] Matt Abrahams: Absolutely, it is. You're now part of my public relations team. You did that, you did that very well. Yes, I am passionate about communication, and I have turned my focus now to what I call spontaneous speaking. That in the moment communication, answering questions, giving feedback, making small talk. It's critical to both our business and personal success. 

[00:05:53] Anne Morriss: It seems like you're on a mission to reduce what the French call stairway regret. And I'm not going to attempt the more beautiful French version of this phrase, but the experience of thinking of the perfect thing to say, but too late. So James Joyce called it afterwit, which is an old English word that I think we need to resuscitate. 

[00:06:15] Matt Abrahams: I love it. 

[00:06:15] Frances Frei: I do need to resuscitate that. I have a lot of afterwit.

[00:06:20] Anne Morriss: Yeah. Yeah. I am plagued by afterwit. So I'm hoping by the end of this call, I'm going to feel a little bit less pain. Is that a guarantee you're willing to make? 

[00:06:31] Matt Abrahams: I am willing to say that we will talk about tools that will help. How is that? 

[00:06:37] Anne Morriss: Alright. Perfect. And you?

[00:06:37] Matt Abrahams: Undersell, Anne. It's all about set expectations low and then achieve greatness, so. 

[00:06:43] Anne Morriss: Oh, Matt, I'm going to be learning a lot from you. I can already tell. Matt, you have two people with very different relationships with communication on this call. For instance, I think you feel less anxious with the spotlight on you. 

[00:06:56] Frances Frei: I prefer it. I'm finally awake. 

[00:06:59] Anne Morriss: When I have to, when I have to get her to do something, Matt, I just turn on a camera.

[00:07:02] Frances Frei: I turn on a camera. 

[00:07:04] Anne Morriss: She relaxes. 

[00:07:05] Matt Abrahams: I love this insight, this is fascinating. I want to hear more. 

[00:07:10] Anne Morriss: And I have had to wrestle with this communication demon more in my career. I think my comfort zone is probably writing and one on one communication, where I have total control over language and my emotional frequency.

[00:07:27] When I was pitching investors in your neighborhood, Matt, I was actually quite terrible at it in the beginning, plagued by afterwit. And so I guess one thing that would have helped me then that I'm going to ask you now is what, what does good look like here? Is it the absence of feeling anxious and self distracted? Or is it something that's happening in the audience? Like, how do I know when I'm getting good at this or at minimum making progress? 

[00:07:59] Matt Abrahams: To me, good is all about what the audience experiences. Does the audience get the information they need to be successful with whatever your goal was? That, to me, is the key to successful communication. We are in service of our audience.

[00:08:15] Now, we tend to get in our own way and think it's about us, but it's really about them. The latter part of your question was how do I know when I feel good or bad? And it comes from practice. It comes from lowering the expectation that you have for yourself. We strive for perfection in our communication. We want to do it right. And there is no right way. 

[00:08:41] Anne Morriss: I have no idea what you're talking about. 

[00:08:43] Frances Frei: I was going to say I figured out what, I don't have any perfectionist tendencies in terms of communication. 

[00:08:48] Anne Morriss: It is one of your superpowers.

[00:08:50] Frances Frei: I think it is. 

[00:08:51] Matt Abrahams: I think in the two of you, we're seeing this challenge. And almost a before and an after, if you will, where a lot of us strive for perfection to get it right. And in so doing, we put so much pressure on ourselves that we end up not doing it as well as possible. And it boils down to cognitive bandwidth. In many ways, your brain is like a computer. And if your laptop or your phone has lots of apps and windows open, it performs less well. And if I'm constantly speaking, judging and evaluating everything I'm saying, I am burdening that bandwidth and I can't do as well as I could.

[00:09:24] And it sounds like Frances has gotten to a point where it's not about getting it right. It's about getting it done. And for those who are still putting a lot of pressure on themselves, my suggestion is let's find ways to dial that down. The key to success is to be audience focused and to give yourself permission just to get the communication done. And in so doing you more than likely will do it very well. 

[00:09:51] Anne Morriss: That's so interesting. You know, one of the things that Frances and I will say to each other before we, uh, perform together in this, we stole this from improv, in the world of improv, which, where I know you have spent some time playing and thinking about this, these really interesting questions, but it is the phrase, everything you do is exactly right. So it's, it's kind of the opposite way in, but it's pushing on the same emotional lever, which is just, how do you like, the doorway of liberation for some may be like swing for mediocrity. 

[00:10:29] Matt Abrahams: Yeah. 

[00:10:31] Anne Morriss: And the others, uh, which is, I think what has been helpful for us, is just assume everything is going to go perfectly well. Get over your attachment to the outcome and just start. 

[00:10:42] Matt Abrahams: I love that idea of getting, being present, and it's not about the outcome, it's about the moment. And in so doing you allow for connection. So it's about connection, not perfection. And that in any way you come to it. 

[00:10:55] Frances Frei: I love that, I love that. 

[00:10:56] Matt Abrahams: I think is the right way.

[00:10:58] Frances Frei: It's about connection, not perfection. 

[00:11:00] Anne Morriss: So I imagine in your career, you've taken so many people at different points in their careers from MBA students to seasoned professionals on this ride to becoming more confident, more fluent in high stakes communication. We're going to get into the mechanics of how a little bit later, but what's the payoff in your experience for getting better at this?

[00:11:24] Matt Abrahams: I think there are many. But by far the most important is that you are able to connect and effectively transact information with people such that others are benefiting from your experience, your wisdom, the advice and guidance that you give. You know, part of the work I do in my consulting practice is go into organizations and help them build what I call a communication infrastructure.

[00:11:47] And that's not the technology. Tools are important, but it's really about the people in processes to invite an environment that creates and sustains and supports this type of communication. And I know in the work you do, especially in your new book, you talk a lot about communication. But it's all predicated on having processes that support that communication within organizations. Everybody says it takes so much time to communicate well, and I said it takes a lot longer to clean the mess up when you don't. 

[00:12:15] Anne Morriss: Yeah, to not communicate well. 

[00:12:16] Frances Frei: Yeah. 

[00:12:17] Anne Morriss: That can take years. 

[00:12:17] Frances Frei: Yeah. So Matt, when you go into an organization, out of curiosity, what's the first thing you do? Like when we go into an organization, we almost always begin with an interactive lecture on trust and inclusion. 'Cause that's like level setting. What's your level setting when you go into an organization? 

[00:12:35] Matt Abrahams: I go in and I listen. I let a lot of people explain to me where they see themselves being successful in their communication. Both as individuals and as components of an organization, departments, divisions, et cetera. And I let them explain where they think it's working and then where it's not working. And what I'm looking for are the bottlenecks or the telltale signs of where we're getting into challenges with communication. I'll give you an example. I went into an organization recently where they shared with me that the number of meetings they were having was increasing and the number of people they were having in those meetings was increasing. And whenever I hear meeting creep, 

[00:13:10] Frances Frei: Yikes. Yikes.

[00:13:11] Matt Abrahams: And right, it immediately says, okay, we've got a problem. 'Cause meetings are often used as band-aids for much larger structural and communication issues. So I'm looking for where are those signs that the problems exist and then what's causing those problems. So I do a lot of listening first. 

[00:13:28] Anne Morriss: Mm. I love that. That's not intuitive. 

[00:13:31] Frances Frei: No. 

[00:13:32] Matt Abrahams: Well, thank you. 

[00:13:33] Anne Morriss: All right. Matt, so this is not a hypothetical. Imagine that I am willing to go on this ride with you now and become a better off the cuff speaker. I know you have like a beautiful step by step process. But can you give us the abridged version?

[00:13:49] Matt Abrahams: Certainly. So the book and my experience in the last almost decade working on this is really divided into six steps. Those six steps can be divided further into mindset and messaging. When it comes to mindset, it's really about first managing anxiety. As we started with, most people are anxious in communication period, but especially when it's spontaneous in nature. So we have to learn to manage the anxiety. After that, we have to address the perfection versus connection issue. We've talked about that. We then have to change our mindset to be one of embracing of these circumstances. Many of us, when we're put on the spot in spontaneous situations, get very defensive, we feel threatened. 

[00:14:31] You know, even if I were just to tell both of you that at the end of this, there's going to be a Q and A, you might say, oh my goodness, that's nerve wracking for me, and we get defensive. I would argue that these opportunities are for collaboration, for connection, for learning more. And if you see that mindset shift, it makes it a bit easier. And then finally, as we just talked about listening, listening is the last step in the mindset process. You really have to listen well to the nuance of what's going on in the moment to respond appropriately when you're on the spot. And then the last two steps have to do with messaging.

[00:15:06] I'm a huge fan of frameworks. I believe frameworks are critical, and structure is critical, to our communication. And once we have good structure, we then have to work on what I call the F word of communication. And it's not that naughty one. It's focus. Many of us ramble, especially when we're spontaneous. My mother has this wonderful saying that I know she didn't create. But it's, tell me the time, don't build me the clock. And many of us, as we are spontaneously speaking, become clock builders instead of being concise. So that in a nutshell is the, is the six steps. I'm happy to dive deeper into any of them. But with practice, with intent, with reflection, those steps can help everybody feel more comfortable and confident in the moment.

[00:15:50] Frances Frei: On the watch and the clock thing 

[00:15:53] Matt Abrahams: Yes. 

[00:15:54] Frances Frei: At HBS, fifty percent of every grade is class participation and ten percent of every class fails. So what it does is it simulates a high stakes environment, even though it's a beautiful laboratory. But it simulates it effectively enough that people have, they're moved to anxiety. So it's a good laboratory for what you're talking about. When I grade class participation, I grade it as quality per unit time spoken. 

[00:16:20] Matt Abrahams: I love that, yes. This whole methodology came about, uh, because you and I both teach at business schools. As a result of the deans of Stanford's business school coming to me and saying, our students have a fundamental problem. They can't respond well to cold calls. They're freezing, they're choking. Even though, as you well know, our students are very bright, they know the answer, they just can't do it. So they came to me and said, can you help come up with a way to help empower our students in that cold call moment to respond well? And that's, that was the origin of all of this about eight or ten years ago. 

[00:16:54] Frances Frei: Yeah. 

[00:16:55] Anne Morriss: Matt, I want to pull on that anxiety thread because I feel like I am, I'm back in the MBA classroom. My heart is racing. Um, I don't love the word anxiety in 2023 because it's been so pathologized. I actually really loved Tracy Dennis-Tiwary's book, Future Tense. She describes anxiety as the in it to win it emotion, which I'm always telling one of our kids that. 

[00:17:27] Matt Abrahams: Yeah.

[00:17:27] Anne Morriss: And I think your message is consistent, which is not to fight it, but to make peace with anxiety on this ride. And not think of it as an enemy that needs to be vanquished here. I want to give you a chance to talk about your origin story a little bit, because I know it did start with an experience of anxiety as a young speaker. And I'm going to share my own story, but I'm going to let you, you know, warm me up a little bit, Matt. 

[00:17:54] Matt Abrahams: Oh, thank you. 

[00:17:54] Anne Morriss: With some vulnerability. 

[00:17:55] Matt Abrahams: We can compare whose story is worse. 

[00:17:57] Anne Morriss: Yeah. 

[00:17:57] Matt Abrahams: So, first, I agree. Anxiety is a loaded term. I actually like to talk a lot about confidence and confidence building, but I do believe that anxiety is inherent to being human, especially when it comes to being in front of others and communicating.

[00:18:11] Anne Morriss: Huge evolutionary advantage, people. 

[00:18:13] Matt Abrahams: Absolutely. 

[00:18:13] Anne Morriss: It's an indicator that we should react. Yes, the stakes are high. Let's go. Let's get moving. 

[00:18:19] Matt Abrahams: You bet. Have I distracted you enough from my anxiety story? Or you still want to hear it? 

[00:18:23] Anne Morriss: No, no, I'm riveted. 

[00:18:25] Matt Abrahams: So as a fourteen year old boy, uh, in freshman year of high school, first person asked, because with the last name Abrahams, I always went first because we were always alphabetical that very rarely has anybody ever come before me. 

[00:18:39] Frances Frei: Yes.

[00:18:39] Matt Abrahams: Um, so as a fourteen year old boy, first day, freshman class English, we all had to stand up and say what we did that summer. We've probably been all through that activity at some point in school. At the end of that, my English teacher, Mr. Meredith comes up to me and says, you're good at this talking thing. You need to go to this speech tournament this Saturday.

[00:18:59] Every English teacher, I think, had to send a student and I was his student. And he, the only advice he gave me is talk about something you're interested in. So I prepared a ten minute speech on the martial arts, something I was interested in then, I'm still interested in now. So I show up seven thirty A.M. on a Saturday morning. It's still dark out. I walk into this big room. There are parents of my friends who are judging this thing. My friends are in the room, and the girl I like is in the room. High stakes. I'm in my shirt and pants that are way too tight because I had grown over the summer. My dad had to tie my tie. You get the picture, right?

[00:19:36] I was so nervous about this event I forgot to put on my special karate pants. If you know anything about the martial arts, the pants have a little extra room because you're kicking and moving around. I started my ten minute speech with a karate kick. I ripped my pants from zipper to belt buckle in the first ten seconds of a ten minute speech. At that moment, and from that moment, I have been interested in the impact of anxiety, on communication, and it all boils back to that cold Saturday morning as a fourteen year old. 

[00:20:12] Frances Frei: You have affected the whole climate over here in our home. Like, we feel this. Oh my goodness. 

[00:20:19] Anne Morriss: And we have boys in this age range, so this, it's particularly poignant.

[00:20:23] Matt Abrahams: It was an experience, and I'll tell you though, what I am most proud of from that experience, and it took me many years to 

[00:20:29] Frances Frei: Is that you stayed on the stage. 

[00:20:30] Matt Abrahams: I stayed on the stage, I finished. And rather than letting that defeat me, I actually got really curious and ended up not only doing that speech again. But really looking into anxiety's impact on me.

[00:20:44] Frances Frei: That's amazing. 

[00:20:45] Anne Morriss: Amazing. 

[00:20:46] Matt Abrahams: So, Anne, I want to hear your story now. 

[00:20:48] Anne Morriss: Yeah. Well, yeah, we're going to bridge, we're going to bridge to it. Because my next question was around this recovery moment, which I think is the really extraordinary part of the story, that you didn't run off the stage. 

[00:21:00] Matt Abrahams: Yeah. 

[00:21:00] Anne Morriss: Um, but in those moments when we're starting to feel like the telltale signs of anxiety, so shortness of breath and racing heart. And I can tell you my big fear is blanking out because I have done that multiple times in my life. And I did it once on the stage. I think I was maybe sixteen, I was singing. 

[00:21:24] Matt Abrahams: Oh. 

[00:21:25] Anne Morriss: I was singing Gilbert and Sullivan, Pirates of Penzance. I had made it through the first stanza and I had no idea what the next stanza was. And I just, I can still conjure this memory like viscerally. And I just hear the director on the piano. She thought I couldn't hit the note, as if. 

[00:21:45] Matt Abrahams: Right.

[00:21:45] Anne Morriss: As if I understood my instrument so well that I was just seeking the note. Um, and so I just, every time I thought I maybe had it, I just, that little piano key started to ding. So I, sang the first line again. 

[00:22:01] Matt Abrahams: Yeah. That's, 

[00:22:02] Frances Frei: Oh, nice. Nice. 

[00:22:04] Matt Abrahams: That's wonderful. 

[00:22:05] Anne Morriss: Give me a grade, Matt. 

[00:22:06] Matt Abrahams: So that's actually one of the bits of advice I give. Not to sing Gilbert and Sullivan, but to repeat yourself. And I have to tell you, what's so funny that you brought that up, is I have often said, when somebody has like this hard thing to discuss or talk about. Hard because they've got a lot of words or it's very complex. I'll say, at least it's not singing the modern major general from Gilbert.

[00:22:28] And so I will use that. So the fact, that's amazing. Um, so, the fear of blanking out is the number one fear that people report to me when they say, oh, you study anxiety and communication. What do I do if I blank out or, and so can I give my answer? Because you did part of it.

[00:22:43] Anne Morriss: Oh, yes. It's my biggest fear and it has happened multiple times. 

[00:22:47] Matt Abrahams: Right. So first and foremost, structure is key. And remember, structure was an important part in the methodology. 

[00:22:53] Anne Morriss: Right. A framework. 

[00:22:54] Matt Abrahams: Yeah. Structure gives you a roadmap. Structure is a logical connection of ideas like problem, solution, benefit. When you were pitching on Sand Hill Road, you probably use problem, solution, benefit. Here's this problem. Our service, our offering, our product service, that problem. That's the solution. And then here's the benefit. If people deploy it, that's a structure.

[00:23:13] Anne Morriss: I think I was a little vague on the solution part, which maybe, what got in the way.

[00:23:16] Matt Abrahams: Well, my hunch is you got better, Anne, at pitching your business by leaning into structure. I, it's what makes a big difference. 

[00:23:25] Anne Morriss: For sure. 

[00:23:25] Matt Abrahams: The piece about not being worthy or the right person. A lot of us have that. You call it imposter syndrome, call that lack of confidence, whatever. The single best way I know to rectify that is to remind yourself that whenever you're communicating, you're in service of the audience you're communicating to.

[00:23:41] It's not about you, it's about them and what you can do for them. And that mind shift really makes a difference. Getting back to blanking out. The best thing to prevent yourself from doing it, is to have a structure that you know. It doesn't mean you've memorized, memorized word for word. In fact, that works against you, but having a roadmap, it's hard to get lost if you have a map.

[00:23:59] So if I'm presenting and I blank out and I go, well, I just covered problem. I know solution always follows problem. That helps me get back on track. If that does not work, you do exactly what you did as a sixteen year old. You repeat yourself. Just like when you lose your keys or your phone, you retrace your steps, that will often get you back on track. 

[00:24:19] If that does not work, the final ripcord on that parachute is distract your audience long enough to get yourself on track. And when I say distract, I mean, ask them a question. You know, you both have taught. There are times when you teach where you forget something or you're like, did I say this already? And you just need a moment to collect your thoughts. If you are ever a student of mine and you hear me say the following, let's pause for a moment and think about how what we've just discussed applies to your life or applies to what's coming next. Your students will think, and my students think, oh yeah, well, how does this apply?

[00:24:53] They don't think Matt blanked out. And in that moment, while they're thinking, I recollect my thoughts. And I believe everybody can have one of these back pocket questions. It can be very generic. Think about how what we've just talked about and how it will impact what comes next. Very generic question, but it sounds purposeful, it has meaning and it buys you time. So there are ways to recover from blanking out. And amazingly, by knowing these ways, you actually are less likely to blank out. 

[00:25:21] Frances Frei: Because you have a safety net, right? I love that. This works so well for me. I just need to have something that makes me realize that it's all going to be okay. Something that I can rely on. Uh, so Matt, I gave my first talk out in the wild since the pandemic. So three years of Zoom only, and I go out into the wild, the airplane, the whole thing. And I get up onto the stage. And it's a big, beautiful theater, thousands of people in the audience. And I'm most comfortable when I'm up on the stage. And they set the countdown clock for forty-five minutes, the classic time for a keynote. And I give my keynote and I think I did a really good job. And then I look over at the countdown clock and it has twenty-five minutes remaining. 

[00:26:10] Matt Abrahams: Oh my.

[00:26:10] Anne Morriss: I'm sweating. This is my nightmare. 

[00:26:14] Frances Frei: So I hadn't accounted for the fact that there'd be no interaction. Like there always is on Zoom. 

[00:26:19] Matt Abrahams: Right. 

[00:26:20] Frances Frei: I now had to have your safety net. I had to have filler for twenty-five minutes and it had to have the appearance of purposeful. And so I think that's taking your safety net and making a whole thing about it. 

[00:26:33] Anne Morriss: But essentially you were, you were directionally following Matt's advice where you said, okay, let's talk about you now. Let's figure out how this applies. 

[00:26:41] Frances Frei: I did exactly what you just said. So if we're wondering how well does that work, even for more than half of a keynote in front of thousands, it works. 

[00:26:50] Matt Abrahams: Wow. So you didn't have to break into Gilbert and Sullivan. So that's good. 

[00:26:54] Frances Frei: No, no to everyone's delight. 

[00:26:57] Anne Morriss: I mean, I feel like you are so metabolizing that looking at the clock and there are twenty-five minutes left.

[00:27:01] Frances Frei: I will be metabolizing that. Well, for at least as long as Mr. Pantsplitter metabolized. I think it's earned that level. 

[00:27:11] Matt Abrahams: Yes. Yes. 

[00:27:13] Anne Morriss: So Matt, my next question is really a PSA to my wife. 

[00:27:18] Frances Frei: Oh, this is really what Fixable is. It's, I'm Fixable, Matt. 

[00:27:24] Matt Abrahams: Oh. 

[00:27:24] Frances Frei: And it's with Anne. 

[00:27:25] Matt Abrahams: I see. 

[00:27:26] Anne Morriss: And we just take our swings. 

[00:27:28] Matt Abrahams: I didn't know I'd be witnessing couples therapy. This is great. 

[00:27:30] Frances Frei: It's, you know, it's couples therapy, but it's really unidirectional. 

[00:27:35] Matt Abrahams: All right. That's why I'm here to remind everybody that communication works best when it's both ways. 

[00:27:40] Frances Frei: It's not clear that's true. It's not clear that's true in this particular,

[00:27:44] Anne Morriss: So Matt, for not so spontaneous communication, uh, when the stakes are high, we know we're going to be in the spotlight. Tell us about the value and payoff of preparation. 

[00:27:59] Matt Abrahams: The big counterintuitive part of my new book is that preparation is critical to spontaneous speaking and speaking well. And preparation is important in all communication. Some people have different levels of preparation, but certainly at the very least we should be thinking about our audience, their needs in terms of their knowledge, their areas of resistance, their attitudes. We need to be thinking about our overarching goal. To me, a goal has three parts. Information, emotion, and action. What do you want them to know, feel, and do? And then we should think about what are some key ideas we want to get across. Again, not memorizing, but stockpiling information that we can then pull into a structure in the moment, is critical. So it is important to prepare. Everybody prepares differently and to different depths and breadths, but it is important.

[00:28:53] Anne Morriss: So you must get calls day and night from family and friends before the big presentation. What's the advice that you find yourself giving most often? 

[00:29:02] Matt Abrahams: Not to call me the day before, you should call me the week before. 

[00:29:05] Frances Frei: Oh, see, this is now, you've just given Anne.

[00:29:08] Anne Morriss: So interesting. 

[00:29:09] Matt Abrahams: No, no. So, there's a difference between the managing the anxiety and building confidence, than necessarily preparing the content. Preparing content can help manage anxiety, but there are many other things that you can be doing. The moments before are not when you need to say, hey, how do I deal with this? All of my classes, regardless of where I teach, I always have my students create what I call an anxiety management plan. An AMP. And I got that name, Frances, from our, uh, our mutual friend, Alison, Alison Wood Brooks, who did some great research.

[00:29:37] Frances Frei: The great Alison Wood Brooks. 

[00:29:39] Matt Abrahams: Absolutely. And she did some really fascinating research that if you reframe your anxiety as excitement, it actually has positive benefits in many ways. And so I like calling this an AMP. Where you can think about your anxiety is amping you up to do well rather than defeating you. But you need to do the work in advance. You don't do it moments before. 

[00:29:58] So when I do get that call, what can I do tomorrow before I get on the stage? Three things, I advise them. First work on your breathing. You should be breathing deeply right now as you think about it and feel that anxiety, and right before you start. And by deep breathing, I mean lower abdomen deep yoga type breathing. And your exhale needs to be twice as long as your inhale because it's on the exhale that the relaxation response really kicks in. 

[00:30:22] Second, I invite everybody to come up with some kind of positive affirmation or mantra that you can say to yourself in that moment, before you start speaking, when all that negative self talk starts, like why didn't I prepare more? How come I'm the person doing this, not that other person? What could I have done better? Say this positive mantra and it doesn't have to be amazing. It could simply being, mine is I have value to bring. That's what I say to myself right before I start. Before we started this podcast, I said to myself, I have value to bring. That helps me get audience focused.

[00:30:52] And then finally, the third thing is, anything you can do to get yourself present oriented and be there for your audience. If you are in your head and you are ahead of what's happening, I'm worried about not achieving my goal. I'm worried about not making the forty-five minutes. I'm whatever, that's taking you away from that moment and away from that connection. So that's the advice I give to people when I get the call eight hours before they're getting on stage. 

[00:31:17] Anne Morriss: The one I use is, there's someone in the audience who really needs to hear what I have to say, and I have no idea who that is. And it, so it forces me to also engage with everyone and not overconfident thinking like, oh, you know, this guy over here is not interested. Um, and so it really gets me out of my head. 

[00:31:41] Matt Abrahams: I hope you haven't copy marked or trademarked that, 'cause I want to use that. No copyright on that, 'cause I like that. 

[00:31:46] Anne Morriss: No, no, I think I'm saying it out loud for the first time. 

[00:31:46] Matt Abrahams: I like that. That takes mine one step further. Yeah. 

[00:31:49] Frances Frei: Yeah. It's really nice. 

[00:31:50] Matt Abrahams: I like it. 

[00:31:51] Anne Morriss: Matt, this has been such a pleasure. Thank you for indulging us with your time. Uh, in addition to your book, Think Faster, Talk Smarter, uh, where else can people find you and absorb your insight and wisdom? 

[00:32:05] Matt Abrahams: First, thank you both. This has been a true pleasure. Uh, people can find me, uh, the podcast I host Think Fast, Talk Smart. I'm not very creative with names. So the book is named after the podcast. Uh, you can find me at mattabrahams.com and I do a lot of work on LinkedIn as well. And so appreciate the opportunity to be with you and to get to know both of you a little better.

[00:32:36] Anne Morriss: Well, that was fun. 

[00:32:37] Frances Frei: Yeah. And I will say I love Fixable because we solve people's problems. It's really nice to talk to someone who has solved lots of people's problems. 

[00:32:46] Anne Morriss: Yeah. 

[00:32:46] Frances Frei: Um, I learned so much. 

[00:32:48] Anne Morriss: Yeah. I learned a lot from that conversation. And I had an insight hearing Matt talk, which is the form of communication and art, I would argue, that has moved me the most is standup comedy.

[00:33:06] And I think part of it is how wired in you have to be, not only with your broader audience, but the humans in front of you in order to be good at that. 

[00:33:18] Frances Frei: Yeah. 

[00:33:19] Anne Morriss: You know, we get so distracted and I have gotten so distracted by, oh my god my heart's right, like what's happening to me. But the, when I succeed, it's when I'm able to let that go. And the ultimate version of that is crowd work and how present you have to be. 

[00:33:35] Frances Frei: Oh my goodness, yes. 

[00:33:36] Anne Morriss: How present you have to be. 

[00:33:38] Frances Frei: For the heckler. 

[00:33:39] Anne Morriss: For the heckler. Uh, and then the orientation, which Matt talks about, of like, what is the gift that this person is offering me? Not, what is this threat that has now like raised his hand in the audience? So that's where I go when I am trying to find my mojo before, uh, an experience or event or talk, I will spend some time with Wanda Sykes and Sarah Silverman and, 

[00:34:06] Frances Frei: My new favorite, because I just came across her recently, Kathleen Madigan. Oh, just, just makes me roar with laughter. 

[00:34:16] Anne Morriss: Yeah. So I just, it's, um, I was able to connect a lot of dots in that conversation.

[00:34:20] Frances Frei: Yeah. I mean, our definition of leadership is that leadership is about making others better. Um, first as a result of your presence, but in a way that lasts into your absence. And I was struck by how similar his definition of communication is with our definition of leadership. 

[00:34:40] Anne Morriss: Yeah. And I, and there really is no leadership without communication. I mean, it is the currency that allows you to influence other people's thoughts and beliefs and behavior. So it's not surprising, I guess. 

[00:34:55] Frances Frei: And I guess what I would say is my, the takeaway I have from it is that our communication challenges are fixable. 

[00:35:03] Anne Morriss: Yes, that's the headline. It's all fixable. 

[00:35:06] Frances Frei: It's all fixable.

[00:35:10] Well, thanks everybody. We would love to have you join us on Fixable. You can email us at fixable@ted.com. Or call us at 234-FIXABLE. That's 234-349-2253. All communication is fixable and we think that your challenges are too.

[00:35:33] Matt Abrahams: A big thank you to our friends at Fixable. I had such a great time talking with Anne and Frances. Be sure to listen and subscribe to Fixable wherever you get your podcasts, and do the same for Think Fast, Talk Smart. Also, be sure to follow Think Fast, Talk Smart on LinkedIn and Instagram, and check out fastersmarter.io for deep dive videos, English language learning content, and our newsletter.

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Frances Frei

Professor at Harvard Business School, Author

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Anne Morriss

Author, Podcaster, Entrepreneur