March 1, 2022

53. Step Up and Stand Out: How to Create the Right Environment for Communication

53. Step Up and Stand Out: How to Create the Right Environment for Communication

In this podcast episode, we discuss the importance of not just knowing what your audience needs to hear, but how they need to hear it.

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“You’re not going to hit the mark with everybody, but you still need to be mindful of everybody,” says Jonathan Levav, the King Philanthropies Professor of Marketing. “That’s critical to create an environment where communication is effective.”

In this podcast episode, Levav sits down with podcast host Matt Abrahams to talk about the science behind decision fatigue, how to lead effectively while working from home, and how to create the right company culture both in the office and online. The right communication, Levav says, fosters an environment for creativity, innovation, and collaboration. “How can you encourage those serendipitous conversations that tend to happen in person?”

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Jonathan Levav

Professor of Marketing at Stanford University Graduate School of Business